Takealot Careers Driver – Insights Analyst

Website Takealot

Job Description:

Takealot.com, a leading South African online retailer, is looking for a highly talented Insights Analyst to join our team in Cape Town.

Job Responsibilities:

  • Performing in-depth database analyses and making use of appropriate clustering and segmentation techniques to effectively segment the Takealot customer base.
  • Contributing to the development of the analytics capabilities within the Marketing Team, with a focus on finding creative solutions to analysis, reporting and measurement.
  • Application of strong commercial insight and acumen to interpret, simulate and model customer behaviour.
  • Working closely with the Retail and Retail Marketing Teams to complete all adhoc customer analysis requests.
  • Using predictive modelling techniques to build customer churn and CLV models.

Job Requirements:

  • Highly organised and efficient, with an ability to work towards and meet tight deadlines
  • A high-energy with the ability to work in a fast-paced environment
  • Ability to translate business needs and goals into analytic approach and response
  • Ability to work independently, productively and proactively follow through on all responsibilities to bring projects to a successful conclusion.
  • Ability to work on and prioritise multiple projects that will impact the business at various levels.

Qualification & Experience:

  • Experience using machine learning algorithms and building predictive models ( i.e. k-means clustering, logistic regression, linear regression) is advantageous
  • Relevant Degree in Statistics, Mathematics, Engineering, or Business or Marketing
  • Practical experience using Excel, Google Sheets, SQL, R and/or Python
  • 5+ years in a data/analytical role
  • Experience in an insights role or using data to provide actionable insights
  • Experience using various segmentation techniques (i.e. RFM) is advantageous
  • Experience using Google Analytics, Looker, Google Big Query and Qliksense is advantageous
  • Analytics and or Data Science qualification advantageous

Job Details:

Company: Takealot

Vacancy Type: Full Time

Job Functions: Retail

Job Location: Cape Town, Western Cape, South Africa

Application Deadline: N/A

Apply Here


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